Vanilla pudding

Company Updates

The Pudding Pack Index: A Grocery Barometer for Normalcy

Lately, there’s a lot of talk about “getting back to normal,” especially as vaccines roll out and more states open up, so we wondered -- what does normal look like through the lens of grocery...

Apr 7, 2022

Read time: 4 min

03-Instacart-Logo-Kale (1)

Company Updates

Carrot Evolution: A New Brand Identity to Reflect a New Ambition

As Instacart’s business continues to grow and expand, it’s important that our brand identity reflects the company’s evolution. When we started Instacart a decade ago, we were just a grocery delivery company, and our main...

Mar 22, 2022

Read time: 4 min