Tech & Innovation
Key Contributors: Moein Hasani, Hamidreza Shahidi, Trace Levinson, Guanghua Shu Introduction At Instacart, we are laser-focused on improving the user experience by making shopping feel easy, engaging, and personalized. Our discovery surfaces play a central role in bringing this to life. Alongside explicit Search intents, discovery is our opportunity to meet customers’ implicit needs, presenting them with the most relevant and inspiring content we have...
Feb 26, 2026
Read time: 16 min
Tech & Innovation
By: Gordon McCreight It’s 5:00 pm, you’re heading home from work, and want to make a quick dinner tonight by 7:30 pm. You want to cook up some salmon, but are missing three key ingredients...
Aug 18, 2021
Read time: 7 min
Tech & Innovation
Every year, people across the world spend nearly one trillion dollars on groceries. It’s an industry that’s been around for centuries. Food itself, however, has been a constant in people’s lives since the beginning of...
Aug 18, 2021
Read time: 6 min
Tech & Innovation
What do you do? I’m currently the Consumer/Growth Design Manager and Brand/Marketing Design Manager. The teams I help lead are responsible for Instacart’s customer app, growth function, and the brand and marketing design as well....
Aug 18, 2021
Read time: 8 min
Tech & Innovation
What do you do? I’m a product designer on the Shopper Growth team where I work on everything related to the acquisition and retention of Instacart shoppers. Some of the projects I’ve worked on have...
Aug 18, 2021
Read time: 4 min
Tech & Innovation
What do you do? I started as a team of one in 2017 and now I’m building a research team to support the 20+ product teams we have at Instacart! How did you get into...
Aug 18, 2021
Read time: 4 min
Tech & Innovation
What do you do? Currently, I lead the design team that builds products for Instacart Shoppers. We’re a team of 8 that’s passionate about making products that improve the Shopper experience and help them earn...
Aug 18, 2021
Read time: 7 min
Tech & Innovation
What do you do? I support Instacart’s team of researchers by recruiting participants for user studies, facilitating survey outreach, organizing team resources, and promoting team findings internally at Instacart. How did you get into the...
Aug 18, 2021
Read time: 4 min
Tech & Innovation
What do you do? I help develop the Instacart visual identity and enforce it across all touchpoints of our multi-sided marketplace. I’m working to not only establish a really an authentic voice but ensure that...
Aug 18, 2021
Read time: 5 min
Tech & Innovation
What do you do? I’m a Senior Product Designer on the Instacart Acquisition team, focused on growing our customer base. We always want to reach new people, so we work with paid placements, SEO, virality,...
Aug 18, 2021
Read time: 7 min